Branded trends

Last week, Karthik had a post titled “Twitter, Twitter on the wall.. Who’s the trendiest hashtag of them all” that resonated much with me. In fact, it was a sentiment I had expressed just a few days before – “let’s make it trend” is the new “let’s make a viral” — manu prasad (@manuscrypts) May […]

Agility and Scale

One of the things I'm trying to understand is how a rapidly growing organisation achieves scale and retains (or develops) agility simultaneously. When there's not much money in the bank/ revenue being generated, the organisation is forced to focus, and even if it does scale, it would do so in a particular domain in a […]

IMO

#UnfollowSachin – that was the trending reaction on Twitter to Tendulkar’s Rajya Sabha nomination. (and acceptance) It reminded me of a couple of excellent related posts I had read recently. First, Seth Godin’s post post. Could also be titled “Why I have comments disabled”. Ok, that was just jest. I’d rather he focus on writing […]