Sometime back, I had written about institutional realignment – on how the internet will slowly eliminate the middlemen across industries and disrupt every institution that we have built thus far – political, societal, economical, professional, cultural, health and so on. This would have massive impact on our sense of identity and how we live as a […]
Myntra’s twitter accounthit a couple of milestones last week. For starters, it overtook me in terms of number of followers – not that I am way up on the charts or hugely active on twitter these days, but it’s good to handle a brand that has more followers than I do, especially when it has […]
Yay! Instagram launched web profiles, and mine, as you can see, is dominated by food! Which meant that I was completely blown by what Zomato did with the Instagram API at Zomato.xxx. If you haven’t seen it yet, now would be a good time. Try to have a full meal before you take a look. […]
Branded content is making a comeback, I think. I call it a comeback because I noticed quite a few posts in the last few days, but this is something that has been discussed at least since 2009. (here and here) One of the posts I saw was this one which called branded content a game changer for […]
It’s official now. I had suspected it for a while, but this post from Simply Zesty buy viagra in canada shows that page admins across the world are wondering why the ‘Reach’ figures of their posts are on the downswing. This then starts affecting the other ‘vital stats’ of the Page as well – like […]