It’s a bit scratchy, courtesy a really bad broadband connection, but poor Prasant has done the best with the material he had been given. 🙂 The chat was on Myntra’s social media strategy and how it manifests on various platforms. In addition to the more visible Facebook, and Twitter , it also covers our experiments on […]
Most of everyone who knows me would agree that I am a compulsive planner. This habit has been reinforced on several occasions when I have been better prepared than others in situations. However, I also believe that it is quite a trade-off – between the safety of knowing in advance what to expect and the […]
Madhav Mathur Many of us could identify with Pranav Kumar, the advertising executive who suddenly thinks out of his cubicle and realises the perils of this generation’s materialism driven existence. But he’s an aspiring author too, so he quits his job and tries to change the world through his writing. But the publishers aren’t really […]
Wisdomleaf’s clip2box is an app for Box users that helps users ‘clip’ text images and video on to the cloud. Â In conversation with founder Anupama Parthasarathy [scribd id=115190706 key=key-114lyotvb7i7gzmie2ch mode=scroll]
Sometime back, I had written about institutional realignment – on how the internet will slowly eliminate the middlemen across industries and disrupt every institution that we have built thus far – political, societal, economical, professional, cultural, health and so on. This would have massive impact on our sense of identity and how we live as a […]