Green Evangelist

Green Evangelist aims to ‘evangelise’ sustainability through the ‘humanware’ aspect rather than the ‘techware’. In conversation with founders Sejal Sheth and Latha Sankarnarayan…. [scribd id=84602869 key=key-25o0y2t76pj5kyhguclg mode=list]

Human Brands

Trendwatching’s trend for March 2012 is quite an interesting one – ‘Flawsome‘, driven by brands becoming more ‘human’ and the fast rise of transparency. It’s quite an irony – this ‘fall out’ of the era in which people are trying to be brands and making sure that (even) their Facebook Timeline (in addition to LI, […]

Now Running

Already running late, and three minutes into the ride, she realised she had forgotten her purse…and the tickets in it. Cursing, he paid the auto driver, asked her to wait, and started running. Easier than getting the auto to go back. As he ran, the coincidence was unmistakeable. The tickets were for Paan Singh Tomar. […]