A plus cases on Twitter

Last week, @aplusk beat @CNNbrk in the race for one million followers. In plain English, Ashton Kutcher, an actor, challenged CNN on Larry King Live – who would get to a million followers first – to prove a point that an individual could have a reach equal to a large network on Twitter. Twitter joined […]

Social Advertising

A post on the WindChimes blog sparked off an interesting argument on whether banner advertising on Facebook is called Social Media Marketing. But before we step into that, a quick look at what Facebook has been upto recently. Facebook recently announced that users had uploaded 10 billion photos on the network. Considering that Facebook’s not […]

Virtual Fourth Estate

A few articles that have to do with newspapers caught my attention in the last couple of weeks. One was the fact that Instablogs, is doing something I desperately wished it would do – opening the network for external blogs. I personally consider Instablogs a good benchmark for what online news sources should be,  going […]

Traditional Media 2.0 ?

Traditional media, and specifically the print media, don’t seem to be too worried about the web being competition. Possibly justified, since, unlike their counterparts in the US, their circulation numbers don’t seem to be dipping. Which is perhaps why, they don’t think much of web 2.0 or the potential it offers to them. For now, […]