A couple of weeks back, I’d written about the increasing broadcast tendencies on social platforms. Some events last week reminded me of something I’d tweeted a while back – “let’s make it trend” is the new “let’s make a viral” — manu prasad (@manuscrypts) May 11, 2012 It is, for better or worse, an item […]
It’s a bit scratchy, courtesy a really bad broadband connection, but poor Prasant has done the best with the material he had been given. 🙂 The chat was on Myntra’s social media strategy and how it manifests on various platforms. In addition to the more visible Facebook, and Twitter , it also covers our experiments on […]
Myntra’s twitter accounthit a couple of milestones last week. For starters, it overtook me in terms of number of followers – not that I am way up on the charts or hugely active on twitter these days, but it’s good to handle a brand that has more followers than I do, especially when it has […]
Last year, almost to the day, I became a social professional – not just in terms of going back to work at an office after a year and a half of being home-based, but also in terms of my domain of specialisation. I wrote then that I chose to go with this opportunity because it gave […]
Though it’s almost been 2 years since it launched, the buzz on Pinterest has grown stronger in the last few months. This infographic should help you get a quick update. The ‘experts’ are polarised on this, and I have seen some digs on my twitter timeline, which remind me of the things I used to hear […]