Deconstructing a viral

Google’s Project Glass demo was the best product demo I’d ever seen. The sheer possibilities with such a device was amazing, but in essence, it was the theatrics that impressed. Everyone I shared it with shared it on. It made me think of the concept of a viral. From many murmurs I have heard around […]

Branded Spikes

While waiting for the cognitive teardown of the immensely viral Kolaveri (like this Angry Birds one) in the form of either ‘What we can learn from’ or ‘How to craft videos like’ posts and also wondering how long it would take my Twitter timeline to move back from RIP to make-fun-of when a celebrity dies, […]

Fooling around

Other than the regular dose of pranks that say, the print medium does, the digital medium is also becoming quite a treasure trove. The stuff thats being done on print is becoming quite stale which its bound to be since people are expecting a prank, so its really a creativity or more aptly an imagination […]